Serving publishers by bringing Bible-centered ideas to life
How to Hit This Important Niche We all know that women buy most of the books we put out there. Want to really meet the needs of today’s multitasking moms? Read the survey and discover how they view themselves and what they need. —Linda Taylor
The Coming Darwinism of iPhone Apps
Survival of the Fittest With 85,000 apps currently available for the iPhone, is it really possible that all are being used by a significant number of people, or will only the fittest survive? What makes an app able to survive? This article has a probable answer. —Linda Taylor
From the “Why Didn’t I Think of That?” Category These guys really really love bacon. So much so that you can order bacon-flavored envelopes—I mean, mmmvelopes—to make that lick-and-seal job so much more enjoyable. That next mailing will be much more fun this way . . . that is, if you love bacon! —Linda Taylor
Why Reading to Kids Is Still So Important One of my favorite activities with my three kids was reading aloud to them. In this age of Internet and gaming, it’s more important than ever that kids develop a love for books early on—often by listening to mom or dad read aloud. And for publishers, it’s good to know that nothing replaces the feel and sound of a good book! —Linda Taylor
Should I Buy an Ebook Reader This Year?
E-Reader Comparisons A helpful comparison of the three most well-known e-readers: Kindle, the Sony, and the Nook from Barnes and Noble. Gives pros and cons of each. Helpful if you’re thinking about such a purchase (or request!) for Christmas. —Linda Taylor
19% of U.S. Internet Users Tweet
Twittering Yet? The army of "twitter-ers" is growing quickly–and the highest percentage of users are in the 18-24 age bracket. According to this article, "There are people who maybe never respond but are lurking and learning by subscribing to the feed." Lurking and learning. It’s the way of the future. —Linda Taylor
More Competition in the World of e-Readers The new B&N e-reader, the "nook," is set to give the Kindle and Sony Reader a bit of competition? Any title in the Barnes and Noble bookstore available at your fingertips, along with news and magazine subscription downloads all on a color screen. You can personalize it with your own photos. Cost? A mere $259. What do you think? —Linda Taylor
“Twitter Bible” Converts Scripture into Mini Messages
You Knew It Had to Happen The Twitter Bible. All 31,000 verses reduced to approximately 4,000 short-form (that is, not more than 140-character) tweets. God’s day of rest after creation is written as: "Thank God! It’s Sunday!" —Linda Taylor
Competition Seeks to Revitalise Christmas Carol Singing
O Come All Ye Faithful We are all about putting Christ back into Christmas—and a group in Britain is doing just that by way of a competition to help bring back the enjoyment of both Christmas carols and Christmas carolers. After all, those folks who tramp around on a cold night in December singing those beautiful songs in harmony deserve our utmost respect! —Linda Taylor
Becoming a Fan! Unless you’ve been under a rock, you undoubtedly know about Facebook—I came late to the party but now boast over 200 friends! Many of these friends invite me to "become a fan" of this organization, or band, or soft drink, or . . . How well does the "fan" base serve your organization? How can you maximize it? —Linda Taylor
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